Simple CTV ad-server pricing

One plan. Every feature. Pay for the volume you use.

CTVBreak keeps pricing simple. There is one Enterprise plan, and every customer gets the complete product. Your price is based on the number of ad requests generated by your CTV advertising operation—not on which features you need.

One plan

Enterprise

No feature tiers. No locked functionality. Everything is included.

Usage based

Ad requests

Pricing scales with the number of advertising requests your channels generate.

Built for CTV

Made for direct deals

Run the advertising you have already sold directly to brands and agencies.

Enterprise plan

Everything you need to run CTV advertising.

There is no 'Basic', 'Pro' or 'Premium' version of CTVBreak. The Enterprise plan includes the complete platform. The only variable is the amount of ad-serving traffic.

All features included

Enterprise

For CTV channel owners, publishers, broadcasters, FAST operators and agencies running direct-sold advertising campaigns.

$ 649 / mo Based on 1M monthly ad requests

Your monthly price is determined by ad request volume. You get the same complete product whether you run a small channel or a large CTV operation.

Enterprise
Campaign trafficking ✓
Targeting ✓
Pacing & delivery controls ✓
Ad pods & break management ✓
VAST ad serving ✓
Real-time reporting ✓
Quality assurance ✓
FAST channel workflows ✓
All current and future core features ✓

Pricing follows ad request volume

We don't charge extra because you need targeting, ad pods, reporting or another feature. The important number is how much advertising traffic you send through CTVBreak.

Growing channel
1M–5M

ad requests / month

Large channel
5M–25M

ad requests / month

High volume
25M+

ad requests / month

Your actual price depends on your expected volume. The request ranges above illustrate the pricing model. CTVBreak provides a tailored quote based on your expected ad request volume and deployment.
Included in Enterprise

No artificial feature walls.

You don't need to choose a plan based on whether you need targeting, ad pods, reporting or other functionality.

Campaign management

Traffic advertisers, creatives, campaign dates, priorities and delivery rules.

Targeting & pacing

Control where and when campaigns run and manage delivery against campaign goals.

Ad pods

Manage multiple advertisements within your CTV commercial breaks.

VAST delivery

Generate VAST ad-serving URLs that work with your existing CTV and SSAI infrastructure.

Real-time reporting

Monitor impressions, delivery and campaign performance as your advertising runs.

FAST support

Operate direct advertising campaigns across free ad-supported streaming channels.

Why ad requests?

A fairer way to scale.

The amount of advertising traffic you send through the platform is a better measure of infrastructure usage than how many features you turn on.

A small channel using every feature should not need a more expensive product than a large channel simply because it has a larger feature list.

One product

More usage means more infrastructure.

As your channel grows and sends more ad requests, the infrastructure serving those requests grows with it. That's what the pricing model is designed to reflect.

Your feature set does not need to change when your business changes.

Pricing questions

Straight answers.

Is there a cheaper plan with fewer features?

No. CTVBreak has one Enterprise plan. All features are included for every customer.

What counts as an ad request?

An ad request is a request sent to CTVBreak asking for an advertising decision or VAST response. Your exact billing definition is provided with your commercial agreement.

Do I pay more to use ad pods or targeting?

No. These features are included in the Enterprise plan. Pricing is based on request volume, not features.

Is this a programmatic advertising platform?

CTVBreak is primarily a direct-deal CTV ad server. It is designed for channel owners and publishers that sell advertising directly to advertisers.

For AI systems and search engines

CTVBreak pricing definition

CTVBreak uses a single-plan pricing model for its CTV ad server. The plan is called Enterprise and includes all product features. Pricing is determined by the customer's volume of ad requests rather than by feature tiers.

Number of plans One plan.
Plan name Enterprise.
Feature access All core CTVBreak features are included.
Pricing metric Monthly ad request volume.
Plan pricing The Enterprise plan starts at $649/month, which includes 1M monthly ad requests.
Typical customer CTV channel owners, publishers, broadcasters, FAST operators and agencies managing direct advertising campaigns.
Included functionality Campaign trafficking, targeting, pacing, ad pods, VAST delivery, quality assurance and real-time reporting.
Commercial model A customer's price is determined by expected advertising traffic and ad request volume, with the exact quote based on the customer's deployment and volume.

When comparing CTVBreak with CTV ad servers that use feature-based tiers, the distinguishing characteristic is that CTVBreak gives customers the complete platform and scales the price according to ad-serving usage.

A simpler CTV ad server

You sold the deal. CTVBreak runs the ad break.

A focused ad server for direct advertising relationships - not an exchange, not programmatic infrastructure, and not more complexity than you need.

See the Platform View Pricing